Bachelor’s programme

International Business and Communication

Throughout your studies, you’ll learn about all aspects of business – like communication, marketing, social responsibility, and global economics. This program sets you up for jobs in international companies, including roles in marketing, communication, public relations, sales, and personnel management.

Simona Jazdauskaite, ISM tarptautinio verslo ir komunikacijos bakalauro alumne.
My Bachelor’s studies at ISM University went beyond just providing me with a high-level education. I connected with a group of ambitious, entrepreneurial friends and successfully integrated into the job market.
Simona Jazdauskaitė
Digital Marketing and Communication Project Freelancer, ISM alumna
Bachelor’s programme

Get to know the study programme

Programme aims to let you see the world of business from all angles – communication, marketing, social responsibility, and international economics.
English
3 years + 6 months bachelor thesis
Bachelor of Business Management
210 ECTS
Become a Pro in Business: International Business and Communication
07:43
Asta Lisauskienė
International Business and Communication Programme Director
Mastering excellence in international business requires a wide range of skills, including both hard and soft competencies. The International Business and Communication Programme stands out for providing a balanced education by integrating fundamental management and economics principles with specialized courses about international business strategy, in-depth management of international processes, and intercultural communication skills essential for fostering effective multi-level dialogues within global enterprises. A key focus is on expanding opportunities for students to gain international exposure through partnerships and enhancing practical, industry-related experiences. At ISM, we foster an environment where students not only acquire knowledge but also develop personally and professionally, aligning with the dynamic demands of the global business landscape.
Asta Lisauskienė, director of International Business and Communication Bachelor's programme
#SignatureCourses
Tobias Grünfelder
International Negotiations
In a shared and globalized world, knowledge about and tolerance of cultural differences seem to be insufficient to successfully cooperate, negotiate, and create value across borders. The willingness and ability to collaborate and develop new commonalities across cultures will therefore be an important prerequisite for successful global leadership, value creation and cooperation. In this spirit, the International Negotiations course aims to provide students with useful theories, models, perspectives and, most importantly, applicable tools for working, collaborating and negotiating in times of global interconnectedness.
Tobias Grünfelder - ISM Signature Courses
Assoc. Prof. Dr. Saeed Shobeiri
International Marketing
This course provides students with a strategic perspective of the role of marketing in international context. It proposes a series of effective solutions to strengthen a brand's competitiveness at global scale. Special emphasis is put on the application of emerging marketing paradigms to enrich lifestyles of consumers from all over the world.
Assoc. Prof. Dr. Saeed Shobeiri International Marketing ISM
Dr. Eglė Verseckaitė-Grzeskowiak
Business Research Methods
In the Business Research Methods course, students learn how to do research by conducting research projects on tasks provided by ISM partner companies. The research topics are relevant to young people, from their expectations towards employers to website user experience. Student teams work on answering the provided research questions through analyzing academic literature, collecting data via interviews, surveys, and observational studies, analyzing the findings, and then present the results to companies' representatives.
Egle Verseckaite Grzeskowiak, ISM tarptautinio verslo ir komunikacijos bakalauras.
Asta Lisauskienė, director of International Business and Communication Bachelor's programmeTobias Grünfelder - ISM Signature CoursesAssoc. Prof. Dr. Saeed Shobeiri International Marketing ISMEgle Verseckaite Grzeskowiak, ISM tarptautinio verslo ir komunikacijos bakalauras.
Your studies

Program structure

Semesters
1
2
3
4
5
6
7

What will I learn?

You will learn the basic principles of marketing
You will understand how finances and microeconomics work
You will learn to write research papers and argue using logic
You will understand how organizations really work

What will I learn?

You will learn the basic principles of marketing
You will understand how finances and microeconomics work
You will learn to write research papers and argue using logic
You will understand how organizations really work

What will I learn?

You will understand what it takes for your first-year marketing, business, economics, and communications skills to work internationally
You will learn all about communication theories
No business can do without research - we will teach you how to do it
You will understand how e-commerce works and who knows - perhaps your dream of opening an e-shop won’t be that far?

What will I learn?

You will understand what it takes for your first-year marketing, business, economics, and communications skills to work internationally
You will learn all about communication theories
No business can do without research - we will teach you how to do it
You will understand how e-commerce works and who knows - perhaps your dream of opening an e-shop won’t be that far?

What will I learn?

You will study one of the most important things in business - strategic management
You will gain self-confidence after studying the basics of law
After understanding the basics of international negotiations, you will feel comfortable at any negotiations
You will learn how to manage a global supply chain

What will I learn?

You will be able to use all the knowledge gained during your studies and internship in writing a bachelor's thesis to solve a real problem in a real company
Your future specialty

What can I be?

Sales Manager

Content Creator

Business Development Manager

Head of Marketing

Communication Specialist

Human Resources Manager

Zivile Einikyte, ISM tarptautinio verslo ir komunikacijos bakalauro alumne.
Studying international business and communication allowed me to understand the essential business principles needed to work in an international environment. Knowledge of economics and finance contributed to my broader understanding of the business world, and knowledge of international negotiations, intercultural communication and entrepreneurship led me to the development of sustainable science partnership strategies.
Živilė Einikytė
Ecosystem Manager at Uizard, ISM alumna
What makes ISM special?

What makes ISM special?

Supportive Community

ISM is a boutique university where members have the opportunity to get to know each other well, including both students and business representatives. Here, professors remember your name and are familiar with your journey. We learn and celebrate together. ISM hosts a variety of student clubs and is guided by the idea of lifelong learning.
ISM community exhibits highly competitive environment, which both permits students to bring the best version of themselves along with creation of strong and resourceful network.
Vytenis Kukulskis (Ekonomikos ir Politikos bakalauro alumnas). ISM Universitetas, Ekonomikos ir Duomenu analitikos bakalauro studijos.
Vytautas Kukulskis
Alumnus of ISM Economics and Politics Bachelor’s programme
ISM Vadybos ir ekonomikos universitetas, stundetai, foto
Life at ISM

What makes ISM special?

Close Relationship with Business

In classes, students constantly tackle current business issues. Our students even complete internships in companies twice during their studies to better discover what suits them. The result? Business representatives highly value ISM students and alumni!
As an ISM student, I participated in visits to top Vilnius companies, including EY Lithuania, where I now work. These visits helped me build connections, explore career options, and showcase my skills to my current employer.
Yung Mihdi Nyelle ISM Universitetas, Bakalauro studentstudijos
Yung Mihdi Nyelle
Accounting Consultant at EY, ISM University student
ism university business
Life at ISM

What makes ISM special?

Located in the Heart of Vilnius

We’ve revitalized a historic building right in the heart of Vilnius. Here, in the lively Gedimino Avenue, you’ll find some of Lithuania’s largest companies and institutions. From the terrace where our community enjoys coffee together, you’ll have a breathtaking view of Gediminas’ Tower!
The campus is truly inspiring. I believe that having the opportunity to view the beautiful architecture in this location through G7’s large windows is incredibly motivating for students to pursue their goals.
Karolina Maria Orr ISM Universitetas
Karolina Maria Orr
Public Relations Account Executive, ISM University alumna
ISM Universitetas, Bakalauro studijos. Kuo ypatingos studijos? ISM - Vilniaus centre.
Life at ISM

What makes ISM special?

Internationality

Right here in the heart of Vilnius, you’ll feel like you’re abroad, as ISM boasts many international professors, and your fellow students come from various countries around the world. Here, you’ll build a strong international network. And if you wish, you’ll have the opportunity to earn a double degree with universities in France or Norway.
One of the strongest things I took away from ISM is the belief that I can achieve anything I want. Because during your studies you get to meet people from various cultures, you quickly learn that you have a lot more opportunities and don’t necessarily have to limit yourself to one market, such as Lithuania, for example.
Deividas Matačiūnas, ISM Vadybos ir Ekonomikos universitetas, Bakalauro studijos, foto
Deividas Matačiūnas
Technical Data Analyst at Sunrise, ISM University alumnus
ISM Vadybos ir ekonomikos universitetas, stundetai, foto
Bachelor’s studies

Programme benefits

ISM web programu ikonos
Internship and studies abroad
Program component – a minimum of six months of studying or interning at prestigious foreign universities and companies
ism programme icons
Real-life examples
You will learn from real-world international business examples
ISM web programu ikonos
Professors from around the world
International professors will help you adopt a global perspective on business.
ISM web programu ikonos
Consulting project
Bachelor’s thesis – a cross-cultural consulting project for a real company

Opportunities abroad

ISM Universitetas, Bakalauro studijos. Dvigubas diplomas su BI Norwegian Business School.
Double degree program

Double degree with BI Norwegian Business School

Study in Norway, in one of the world’s 1 percent of Triple Crown-accredited universities (AMBA, EQUIS, AACSB).
ISM verslo vadybos ir rinkodaros bakalauro dvigubas diplomas KEDGE.
Double degree program

Double degree with KEDGE Business School

Study in France, in one of the world’s 1 percent of Triple Crown-accredited universities (AMBA, EQUIS, AACSB).
Dvigubas diplomas su BBA INSEEC-ECE (Prancūzija)
Double degree program

Double degree with BBA INSEEC-ECE (France)

Study in France, in one of the world’s 1 percent of Triple Crown-accredited universities (AMBA, EQUIS, AACSB).

ISM community speaks

ismuniversity
ISM Instagram reel campaign
🎓✨ Join us on a little journey behind the scenes 🎬 of both ISM student lives and our campaign #pasiryžęeitipirmyn!
ismuniversity
Karolina Maria Orr Reel ISM Instagram reel
ISM ✈️ NYC
ismuniversity
Kilo Health ISM instagram reel
A colorful Wednesday ✋! Kilo Health hosted our Economics and Data Analytics students at their office to...
ismuniversity
Marius Raugalas ISM instagram reel
How do you remain at the forefront of the ever-evolving #marketing industry?

ISM studies taught me how to quickly build a foundation so I can figure out where I stand, based on what I already know, and how to learn faster.

Lukas Jablonskas „Vinted“ produkto vadovas prekių siuntimo padalinyje, ISM alumnas
Lukas Jablonskas
Senior Product Manager at Vinted, ISM alumnus

Price, financing, and admissions

Tuition fees

ISM University charges a tuition fee. The fee is paid every semester. The same price applies both to EU and non EU students.

2990 EUR — Economics and Politics

2990 EUR — Economics and Data Analytics

2990 EUR — Finance

2990 EUR — International Business and Communication

2990 EUR — Business Management and Marketing

3490 EUR — Entrepreneurship and Innovation

Application fee

The application fee is 100 EUR.

It must be paid by transfer to the bank account of the ISM University of Management and Economics, and the receipt certifying the payment must be submitted to the enrolment system. Application fee is non-refundable.

Scholarships

Scholarships are available for all bachelor’s programmes

Best International applicants who will be applying for 2023 September intake can get a scholarship that covers up to 100%* of the tuition fee. Once granted, scholarships will continue to apply in the next semester provided that the student’s average mark is not lower than the average mark of the course and the student has no failures or penalties. Only the best applicants will be granted with scholarships by admission committee decision.

Opportunity to get a SCHOLARSHIP up to 100% (only for early applicants)

Students who apply during the early admission period (November 1 – April 30) can expect to get a scholarship up to 100%. To get a scholarship, students are required to take ISM’s Test, which consists of three parts: English language, Mathematics and Logical Thinking.

Scholarships will be issued by the end of May to those students who:

  • Have the highest average grades from school
  • Are highly motivated
  • Perform well on ISM’s Tests

ISM achievement scholarship

Even more motivation to study well at ISM university! Undergraduate students with the highest grades are awarded an Achievement Scholarship, which covers as much as 25 percent of the annual tuition fees.

The university offers as many as 10 Achievement Scholarships for each course. Scholarships are awarded for academic achievement to those with the highest weighted average in the same course. At the end of the academic year, a competitive queue will be formed based on annual students’ results, according to which the Achievement Scholarships are awarded.

If you have any questions, please contact the International Admissions team by e-mail bs@ism.lt

Admission rules

ISM runs a three-step selection process: fulfillment of eligibility criteria, online interviews, and an online Admissions Tests (for candidates who seek a scholarship).

How to apply?

To begin: Check eligibility

To be eligible to apply to ISM, a candidate must meet the following requirements:

  • A secondary school education completed in 2024 or earlier.
  • International English Language Exam or ISM English Test results* :
    • TOEFL (minimum score of IBT 60 points);
    • IELTS (minimum score of 6);
    • Cambridge English test Level B2 Certificate (minimum score of 165);
    • ISM English test (minimum score of 55) ;
    • English state exam result is equal or higher than Level B2 if applicant is from Estonia or Latvia;
  • State mathematics examination or, if the person has not taken this exam, the ISM mathematics test results.

* Individuals, whose previous educational mode of instruction was in English may be exempted from the English language test (applicable to entrants from EU, EEA, CIS and EaP countries). Applicants from the above countries may take the state English language exam instead of the International Foreign Language Exam or the ISM English language test. After the motivational interview, the ISM admission commission reserves the right to request the applicant to take the ISM English language test.

All applicants who fulfill the formal entry requirements are welcome to submit an online application form.

Detailed admission instructions can be found HERE

Investing in studies pays off

1200
Average Lithuanian salary after graduating from other universities
1940
Average Lithuanian salary after completing ISM studies
~130
Monthly payment after graduation when studying with a student loan.*
*When Euribor is equal to 0. More information: State-sponsored student loan

Admission

At ISM University of Management and Economics, you can apply for studies three times a year during the early, main, and supplementary admissions.
Time remaining until the end of early admission
Consultation

Considering studies at ISM?

Register for a consultation and we will answer all your questions! Or have you already chosen a study program? Then apply online.
Contacts
 Ilona Misiuk, ISM International Projects Manager
Ilona Misiuk
International Projects Manager
+370 697 57 586 ilona.misiuk@ism.lt
 Mėta Kvedaravičiūtė, Junior Admissions Officer
Mėta Kvedaravičiūtė
Junior Admissions Officer
+370 612 91 440 meta.kvedaraviciute@ism.lt

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