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Market and Business Competitiveness: Economics for Managers

The module covers major topics of macroeconomic thought and implications on country governance, market and business developments, followed by microeconomics that explains behavior of market actors (competitors and consumers). The major focus is on competitiveness, which is analyzed on the level of business, markets, regions, and countries. Studies of competitiveness are based on Harvard Business School course “Microeconomics of competitiveness”, that is exclusively granted to ISM University of Management and Economics for the delivery in Lithuania.