Asta Kazlauskienė | ISM
Meniu

Asta Kazlauskienė
Short description / mini CV: 

Doctoral studies in Social Sciences, Management. 5th year doctoral student.

 

Asta’s field of research covers consumers’ behaviour and consumers’ behaviour changes in business crisis situations.  Her study investigates how the specificity of industry affects consumers‘ reactions to crisis events. She also interests in crisis prevention and management.

Asta obtained her Executive Master of Management degree at ISM University of Management and Economics and BI Norwegian Business School (2014). She has more than 10 years’ experience in marketing and brand management fields gained in leading local and international FMCG companies.