University of South Florida
Dr. Hemant Merchant (PhD, Purdue) is a Professor of International Business Strategy at the University of South Florida at St. Petersburg (USA). He has taught at prestigious universities in Canada, France, Germany, Italy, Thailand, and the United States where he has been consistently recognized for his unconventional and innovative approach to strategic problem-solving. Dr. Merchant is currently ranked as the 10th most prolific International management scholar in the world. An award-winning researcher, his work examines the performance drivers of firms who compete in Emerging markets worldwide and also service sector firms.
– Emerging markets;
– International joint ventures;
– Service sector firms.
– Emerging Markets;
– International Business;
– International Management.
This course is intended to be challenging and exciting. It is first and foremost a course about “strategy” and about “managing for success”. The course centers around the theme that a company achieves sustained success if and only if its managers (1) have an astute, timely strategic game plan for running the company, and (2) implement and execute the plan with proficiency. We shall explore in some depth how and why a well-conceived and well-executed strategy nearly always enhances a company’s long-term performance. We will also look at the reasons why successful companies fail in a long run. This course will encourage you to synthesize all the knowledge you gained at undergraduate and graduate levels. It is my hope that having finished this course you will have a better understanding of what it takes to lead and run a successful company in a global and dynamic environment.
This course is designed to develop your capacity to think strategically about a company, its present business position, its long-term direction, its resources and competitive capabilities, the caliber of its strategy, and its opportunities for gaining sustainable competitive advantage. It will also aim at integrating the knowledge gained in earlier core courses in the business school curriculum, show you how the various pieces of the business puzzle fit together, and demonstrate why the different parts of a business need to be managed in strategic harmony for the organization to operate in winning fashion.